Will the user increase? Launch 1 year Bae Pil 2042, Game Pass Declaration

EA's multiplayer FPS will soon enter the Microsoft Game Subscribe Service Game Pass.

On November 10, the developer Dice announced the news on the official website of Battlefield 2042. This seems to be a strategy to overcome the current situation of Battlefield 2042, which is constantly failing to recruit users.

Battlefield 2042, which was launched about a year ago, has made a new attempt to change its direction to a hybrid work that gives up DLC sales strategy, one of the existing BM's, and has a package sales and live service. In line with this, we introduced sales items such as Battle Pass to increase profitability.

However, the strategy eventually failed due to fundamental problems such as the empty battlefield, many bugs, and the specialist that replaced the existing class and system.

Battlefield 2042 is estimated to have recorded a significantly lower sales performance compared to existing works. Some local media reported that more than 4 million copies were sold in the early stages of the launch, but it was not confirmed as an official route. Rather, EA only mentioned the sales performance of in the first earnings announcement of the following year's earnings, and did not disclose the specific figures.

Furthermore, as the number of users decreased rapidly, the number of simultaneous peak users in the Steam Platform in December 2021 was less than a month later. Similar to the popular indie shooters.

Since then, Developer Dice has stabilized the game with frequent patches and introduced a seasonal system that was scheduled for the game. However, the number of users failed to rebound. As of November 11, the maximum number of concurrent users in Battlefield 2042 was 12,000 in 24 hours, and there is no significant difference compared to the previous one.

In this context, the game pass is likely to be an aggressive strategy for the inflow of the Battlefield 2042. As the game pass currently has tens of millions of subscribers, you can expect a big user to increase when entering. In fact, Microsoft promotes that many multiplayer games in the game pass are increasing in the number of users and increasing in-game products.

However, it is still unknown whether the game pass in Battlefield 2042 will actually lead to an increase in product purchases. The user response to Season 2, which has been in progress since late August, was positive compared to the previous one, but there was still no clear reversal of the market. In particular, there is still a criticism at the fundamental level of the specialist system.

Meanwhile, EA starts Season 3 with the launch of Battlefield 2042. In Season 3, new battle passes, events and convenience will be improved, and specialists will be added, and map improvement will be applied. The exact time of update and entry has not been revealed yet.